Cover of Big Data Analytics for Creative Marketers: Money Spinner by Kang, Jieun, ISBN 9780228850892
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Big Data Analytics for Creative Marketers: Money Spinner

Contributor(s): Author Format: Hardback

Hardback ยท ISBN 9780228850892

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Key Specifications

ISBN 9780228850892
Publisher Tellwell Talent
Publication date October 2021
Language English
MRP ยฃ17.99 GBP
Page count 180
Item weight 110 g

This book is mainly for marketers who want to drive business growth using big data. Many people talk about big data analysis and many want to get strategic insight from data analysis, but it's not easy and not many best practices are introduced. In this situation, I dare say that I am the one who has been building a career in marketing analytics and want to share my experience.