Management

Strategic Management

Name: Strategic Management
Brand: Bloomsbury 3PL
SKU: 9780333387658
Price: 10641.00 INR
Availability: InStock
ISBN: 9780333387658

Contributor(s): Bowman, Cliff Author , Asch, David C. Author Format: Paperback

Paperback · ISBN 9780333387658

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Key Specifications

ISBN	9780333387658
Publisher	Bloomsbury 3PL
Publication date	June 1987
Language	English
MRP	£74.99 GBP
Page count	424
Item weight	131 g

This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.

Strategic Management

Key Specifications

Bowman, Cliff Author

Asch, David C. Author

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