Customer Relations

Building Great Customer Experiences

Name: Building Great Customer Experiences
Brand: AIAA
SKU: 9780333990131
Price: 5675.00 INR
Availability: InStock
ISBN: 9780333990131

BUILDING GRT CUSTOMER EXPERIEN

Contributor(s): Shaw, Colin Author , Ivens, John Author Format: Hardback

Hardback · ISBN 9780333990131

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Key Specifications

ISBN	9780333990131
Subtitle	BUILDING GRT CUSTOMER EXPERIEN
Publisher	AIAA
Publication date	November 2002
Language	English
MRP	£44.99 GBP
Page count	242
Item weight	109 g

This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success. With the use of compelling examples and cases the authors show that this is key for all companies and organisations.

Building Great Customer Experiences

Key Specifications

Shaw, Colin Author

Ivens, John Author

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