Cover of Innovative Technology by Touhill, O Riordan, Touhill, ISBN 9780470230077
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Innovative Technology

COMMERCIALIZATION OF INNOVATIV

Contributor(s): Author , Author , Author Format: Hardback

Hardback ยท ISBN 9780470230077

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Key Specifications

ISBN 9780470230077
Subtitle COMMERCIALIZATION OF INNOVATIV
Publisher John Wiley & Sons
Publication date March 2008
Language English
MRP ยฃ79.95 GBP
Page count 270
Item weight 123 g
This book helps you find innovative new technology ideas and guides you through the complete lifecycle of product innovation, including screening, funding, development, and commercialization. It gives you an edge by enabling you to start off with a solid foundation and strategy. Commercialization of Innovative Technologies focuses on three core areas that set the stage for successful commercialization: Developing and managing a strong, flexible "innovation team" of inventors, investors, technologists, and entrepreneurs; building a portfolio that spreads risk; leveraging input from technologists throughout the commercialization process.