Business Law

Technology Management

Name: Technology Management
Brand: John Wiley & Sons
SKU: 9780471200185
Price: 11180.00 INR
Availability: InStock
ISBN: 9780471200185

TECHNOLOGY MGMT

Contributor(s): Megantz Author Format: Hardback

Hardback · ISBN 9780471200185

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Key Specifications

ISBN	9780471200185
Subtitle	TECHNOLOGY MGMT
Publisher	John Wiley & Sons
Publication date	March 2002
Language	English
MRP	£100.00 GBP
Page count	288
Item weight	128 g

A step-by-step guide to licensing technology-based intellectual property assets

For many modern, high-technology companies, licensing their technology-based intellectual property assets is the best way to fully exploit them. Firms that are unable to utilize their proprietary technology assets can license them to other companies more capable of doing so. This book serves as an informed and comprehensive guide to developing a technology licensing program and the legal hurdles, operational needs, and strategies involved.

Suitable for companies seeking to implement or redesign a technology licensing program, as well as individual inventors who want to protect and profit from their proprietary technology, Technology Management covers all the bases.

Learn to:
* Develop a licensing strategy
* Conduct proper valuations of intellectual property
* Gather and utilize market research
* Market your technology
* Negotiate and draft licensing agreements

Utilize these handy resources:
* Glossary of important terminology
* Case studies and sample documents
* Lists of organizations, publications, trade shows, and other helpful sources of information

Technology Management

Key Specifications

Megantz Author

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