Cover of Driving Innovation by Gollin, Michael A., Michael a., Gollin, ISBN 9780521877800
Business & Financial

Driving Innovation

DRIVING INNOVATION

Contributor(s): Author , Author Format: Hardback

Hardback ยท ISBN 9780521877800

โ‚น8,798

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Key Specifications

ISBN 9780521877800
Subtitle DRIVING INNOVATION
Publisher Cambridge University Press
Publication date April 2008
Language English
MRP ยฃ62.00 GBP
Page count 432
Item weight 177 g

Driving Innovation reveals the dynamics of intellectual property (IP) as it drives the innovation cycle and shapes global society. The book presents fundamental IP concepts and practical legal and business strategies that apply broadly to all innovation communities, including industry, nonprofit institutions, and developing countries. Topics include biotechnology, information technology, and entertainment. The book gives general readers and practitioners a global perspective on how the IP system balances exclusivity and public access to innovations, how it changes over time, and how it encourages, channels, and sometimes stifles innovation.