Cover of Experiments on Mass Communication by Hovland, C. I., Lumsdaine, A. A., ISBN 9780691620756
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Experiments on Mass Communication

Contributor(s): Author , Author Format: Paperback

Paperback ยท ISBN 9780691620756

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Key Specifications

ISBN 9780691620756
Publisher Princeton University Press
Publication date March 2017
Language English
MRP ยฃ55.00 GBP
Page count 358
Item weight 137 g

Volume III in the series Studies in Social Psychology in World War II. The Army proved to be a worldwide laboratory for film research and research on other means of getting across both technical information and indoctrination. Findings are of direct importance to film-makers, educators.

Originally published in 1971.

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