Cover of Transform Your Business into E by Lientz, Bennet, Rea, Kathryn, ISBN 9781138470095
Digital Marketing

Transform Your Business into E

Contributor(s): Author , Author Format: Hardback

Hardback Β· ISBN 9781138470095

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Key Specifications

ISBN 9781138470095
Publisher Routledge
Publication date September 2017
Language English
MRP Β£67.99 GBP
Page count 350
Item weight 141 g

Surveys indicate that many E-Business efforts either fail or disrupt the basic business processes and transactions. E-Business is sometimes not aligned with the business or IT. Vague vision statements are not translated into specific actions related to E- Business. It is because of these factors that Transform Your Business into e was written. The book covers E-Business from the review of the business at the start to expanding E-Business after it is live.